Viking Josh Metellus Features Pro-Choice Minnesota in the NFL’s My Cause My Cleats Campaign
I love my Vikings - almost as much as I love PCM. So when Josh Metellus' wife Haley reached out to let us know he chose our organization for this year's My Cause My Cleats campaign, I was IN SHOCK.
"NFL players reveal their passions beyond the game and wear their hearts on their feet through My Cause My Cleats. Players have the opportunity to pick a cause that is important to them and represent their chosen organization on custom designed cleats." - NFL.COM
We are so honored Metellus is using his platform as an NFL player to raise awareness of Pro-Choice Minnesota and reproductive freedom. The opportunity to team up with such an incredible player, on and off the field, is so exciting.
We made history.
On Sunday, December 10, 20+ million viewers tuned in to see RBG take the NFL field with Pro-Choice Minnesota and Viking Josh Metellus last night. Not only did The Vikings walk away with a W - it was a huge win for our cause.
In the wise words of Taylor Swift, we may have managed to "piss off a few dads, Brads, and Chads," in the process, but that's nothing new. People are talking. Josh Metellus, NFL star and father, used his platform to raise awareness of Pro-Choice Minnesota's mission to a predominantly male audience. *applause* *chef's kiss*
The boys are talking - and guess what? The majority of buzz has been overwhelmingly positive; "Josh Metellus: My New Favorite Viking" is trending on X. Comments are pouring in: "The GOAT", "BRAVO on your cause", "Amazing! You have to be the first to rep RBG on your cleats!", "Love this", "My new favorite Viking." (Read more on X.)
It takes all of us to stand up and make noise for reproductive freedom. Thank YOU for your role in our collective impact. We couldn't be more honored to be a driving force in this conversation, as it comes at such a crucial time. We know you've been reading the heartbreaking stories coming out of Texas, Ohio, and across the nation about pregnant people not being able to access the essential abortion care they need.
It's time we call a foul on the play, and stand up to ensure abortion bans never happen in Minnesota. You can support Pro-Choice Minnesota’s mission to build collective power to remove barriers, strengthen protections, and expand access to abortion and all reproductive healthcare in Minnesota by joining the conversation today.
MY CAUSE MY CLEATS x PRO-CHOICE MINNESOTA BUZZ
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Minnesota Vikings via Instagram